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SCALE & CRAFT
Take creative ideas and develop them into stronger, more coherent directions.
We take a creative idea, examine what’s working, push it further and craft it into a clearer route. The session focuses on strengthening the thinking, shaping the direction, and exploring initial visual and copy territory so the idea goes further and works harder.
FORMAT
3 hours of thinking. 2 hours of your time.
WHO IT’S FOR
Brand leaders, agencies, in-house teams.
WHEN IT’S USEFUL
• To quickly explore an existing idea.
• When an idea has promise but needs locking down and honing.
• Stress test and push an idea further before committing to execution.
WHAT YOU LEAVE WITH
• A stronger, more coherent creative route.
• Clear ways to develop the idea further.
• Greater confidence in an idea’s potential.
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COST
£250 / €290